I've never really had a design philosophy, but I have learned something that I like to keep in mind when I am working on a new piece that has multiple revisions, versions, etc. I heard this from someone in my words and images class and at first I was a little hesitant about it. However this situation has happened to me and I realize that this is very true.
The philosophy is: "don't submit a proof that you are not absolutely in love with. It will always be the one that they pick." At first I thought this wasn't necessarily true because you may not like what you created but you shouldn't deny that option to the client. However I was recently creating a logo for a afterschool program and the logo that I liked the least was the one that they chose to go with. All I thought was "damn I should've listened to Heather."
Since it was only a small project and I never actually met with any type of client, I don't feel as disappointed about it, but I feel I provided them an option that seem to stand out more than the other designs because it wasn't as good. And We all know how sometimes the client doesn't make the best decisions.
So this makes me wonder "how do you lead a client in the right direction when what they want doesn't seem to work?" This has definitely helped with my design process in terms of how to present my work to a point where I think that they're going to make the right decisions for what will work best for them.
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