I think graphic design can’t change a voters mind about a candidate but it can say a lot about the candidate’s views and campaign. The logos for the two candidates are a perfect example of this. Obama’s logo did a great job demonstrating what he stood for, which was “CHANGE” and the beginning of a new day for America. While John McCain used the star to demonstrate that he was a strong candidate that was a leader and of course it also links him with his military background. I think these logo designs did a great job telling us about the candidates.
Design also played an interesting roll in the commercials. Without design the commercials would not work. Large parts of the design of the commercials were the selection of the images that were used. This is something that a lot of designers over look. Effective images can make or break a design. If the details of the images were overlooked the commercials would have been less effective.
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