Tonight my wife and I were flipping through the channels. Complaining how there was nothing on TV. When we ran across the Victory Secret Fashion Show. When we flipped past it I thought to myself why is this even on and whom are they targeting? Take a look and let me know what you think. Why don’t they highlight SPANX as well if it is all about their products?
Thursday, December 4, 2008
Wednesday, December 3, 2008
Tuesday, December 2, 2008
It starts young..
Sex in advertising and in general never really bothered me pre-Chloe. Let's face it, it's how most of the 20-something (and for some of us, into 30-something) people are motivated to do a lot of things--most of all, buy stuff and well, you know. But the "grooming" for girl/boy behavior starts really early, earlier than i knew until i shopped in baby gap. Not even talking about color--i have to admit i like pink on chloe--but clothing..well..constrictions. I bought chloe some jeans there some time back and had to return them because they were tight and made her walk funny--legs straight out, like a lazy ss soldier. And when i examined the jeans it wasnt that they were too small, it was the cut..."skinny jeans." Now, chloe is built like her momma--and her little butt was smooshed and uncomfortable and the legs tapered down and were just too tight. I brought them back to the store and asked if they have a different style. "low rise" the sales woman tell me. low rise? on a toddler? are you kidding? So finally i asked her if she found it a little strange that the girls jeans are constricting and fashion driven while the boy jeans are baggy and comfy looking. "well," she replied "the boy's jeans are more for playing." i left before my mouth started. What the hell do you think Chloe is doing, goin to the club? Doesnt she have the right to be comfy? apparently not. Girls, you know those jeans you look good in but cant wait to get out of? the are grooming the girls early for that.
On the design end, the gap's little girl tshirts have words like princess and butterflies, the boys have sesame street and trucks. I think with children, it's really easy to fall into these stereotypes and think them harmless. Trucks for boys, fairies for girls. And that plays right into the adult images of helpless, pretty women and the men who can save them.
On the design end, the gap's little girl tshirts have words like princess and butterflies, the boys have sesame street and trucks. I think with children, it's really easy to fall into these stereotypes and think them harmless. Trucks for boys, fairies for girls. And that plays right into the adult images of helpless, pretty women and the men who can save them.
One for Amy's collection
I was googling images on nutrition at work and this came up...I had to open it to see if the headline really said what I thought it said.
Monday, December 1, 2008
Old Sex, New Sex - late post
This subject has been talked about a lot. I liked the stats on women but that is 2006 and I bet that those stats are even higher now. I liked the stat of "In 2005, women accounted for 30% of all lawyers, 32% of all physicians and surgeons, and 67% of all psychologists." 67% of psychologists...wow, I don't want to get myself in trouble here but I should have figured that. Women like to talk and consol, that's how I met my wife.
Here is the 2007 Fact Sheet(PDF)and the 2008 Fact Sheet
Sex sells, at least that is what the companies and agencies doing these campaigns think. Me personally, I don't go out and by a cologne because a guy has a beautiful half naked girl attached to him. But that is what the company is hoping for. If you use this cologne then you'll get the girl.
What I thought about first is car commercials and the axe man spray ads.
Those axe commercials are funny and axe isn't really aimed at the married 30-40 year old so I can understand but the commercials are really over the top and they need a disclaimer because it works...I want real data, like product reviews.
Most of these ads are directed to the younger generation I think, but some are not. I try not to pay attention. Also it is giving the young generation 16 and below, a wrong perception as to what your body is supposed to look like. You need to be a waist size 28-32 to get a pair of 75 jeans from AF with holes already in them???
Some of these work some do not, I would rather see the CBR in action on the street, I know it's fast but I want to see it. Will it attract fast women?
I don't understand the language but I get the point, I think...it seems they need help selling that car.
This kinda makes me sick with the dad not angry about the dudes gazing at his little girls and wife. I guess they could have just used the wife and not the kids.
Here is the 2007 Fact Sheet(PDF)and the 2008 Fact Sheet
Sex sells, at least that is what the companies and agencies doing these campaigns think. Me personally, I don't go out and by a cologne because a guy has a beautiful half naked girl attached to him. But that is what the company is hoping for. If you use this cologne then you'll get the girl.
What I thought about first is car commercials and the axe man spray ads.
Those axe commercials are funny and axe isn't really aimed at the married 30-40 year old so I can understand but the commercials are really over the top and they need a disclaimer because it works...I want real data, like product reviews.
Most of these ads are directed to the younger generation I think, but some are not. I try not to pay attention. Also it is giving the young generation 16 and below, a wrong perception as to what your body is supposed to look like. You need to be a waist size 28-32 to get a pair of 75 jeans from AF with holes already in them???
Some of these work some do not, I would rather see the CBR in action on the street, I know it's fast but I want to see it. Will it attract fast women?
I don't understand the language but I get the point, I think...it seems they need help selling that car.
This kinda makes me sick with the dad not angry about the dudes gazing at his little girls and wife. I guess they could have just used the wife and not the kids.
off topic--CS4 Master Suite $350
Is this possible, how? I’m interested in getting CS4, I was not that stoked about it until I saw the blob brush in Illustrator and now I REALLY want it. So I see on JourneyEd that the Master Suite is $999. The expected price. So I look on Ebay and Craigslist and the internet generally because I simply cannot make a purchase anymore without looking at those places and $999 is a little out of my budget. There are all kinds of too-good-to-be-true kind of prices going on, and a lot of computers coming “preloaded” with this, a new trend for Adobe software… Have a whole bunch of people boosted an Adobe truck, is there grey market software out there, is this OEM software? I don’t think this is all pirate stuff, but I could be wrong. Thanks for any advice or information on this.
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