Wednesday, October 29, 2008

Negative Crit is Positive Crit

Sometimes it is difficult to hear a piece you have been working hard on get torn apart but this is something that happens to us all. Even to people that you believe it would never happen too. Without negative crit we can never grow as designers. Don’t think of negative crit as a personal attack. Think of it as a way to step outside of your box. Negative crit can be good because you need someone to give an honest opinion about your work. If a friend ask your opinion about a new outfit and it looked like shit wouldn’t you teller it look like shit or would you let her go out looking like shit. Design is the same way.

I use to work for an advertising agency when I first came out of undergrad. The most important thing I took away from my experience was how to take crit. The owner of the agency would come into the graphic design pit and rip us a new one whenever something did not work or if something was left out. This would happen almost every other day. When it first happened I was ready to quit but I stayed for two years and I have to say that agency taught me how to look closer at my work because I knew the owner would push me beyond average design. When I left the agency the owner told me he had seen me grow from being someone that knew the applications (production artist) to being a graphic designer. I had thanked him for pushing into the designer I had become.

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