re: Print handbook

The Print Handbook looks like a great resource as well as being branded very nicely. It's useful to have just the facts at your fingertips rather than having to google it and possibly get shady information.

The Off Register series was spot on and hilarious. Luscious neatly sums up the frustration that often occurs between client/designer/printer. I used to (pretend) punch clients in the face whenever they would say they wanted a more sophisticated look. I still kinda hate the word.

I remember the Graphics Artist Guild being the bible for every successful freelance designer and illustrator. Has anyone had a chance to look at it lately? For $40 you get a guild membership and the book.  Check it out...

I recently read Jessica Hische's article  The Dark Art of Pricing and thought it would be good to share with the class as well. She focuses on licensing and rights management as a way to guage the true value of your work.