Sunday, October 4, 2009

Keeping in line with Meg's inspirational post (Thanks Meg!), I am recently having one hell of a time coming up with a magazine idea. It seems every one I come up with has been done. I went to Barnes & Noble per Amy's suggestion and they have a periodical stand the length of an 18 wheeler. Even when I want t0 put a different spin on something, I'm wondering if it has enough meat around it to stick...
Running mag? been done...Runners World, Running Times, Trail Runner
Beer mag? been done for my exact target audience...Brew. I had considered a beer magazine for distributors, but not feeling that too much
Golf magazine? been done...I saw 7 magazines about golf at B&N
I could go on, but you get the point....

Right now, it's between two ideas:
1. A magazine about Fatherhood. There aren't many...I only saw one online, and none at B&N. The issue here is that I just did a group project of a similar imaginary magazine in Magazine Design last semester, BUT I wasn't happy with certain aspects of how our project turned out and the daddy mag I'm considering would have a much different spin. That one was kind of political and changing the perceptions that dads are uninvolved. This new one would be more about dealing with infants and toddlers and the trials and tribulations of early daddyhood.
2. Maryland Cuisine...just what it says...all Maryland food...from local Restaurant specialties to down home cooking. The problem here is that I don't want to step on Meg's toes, although her mag idea has a different spin. Funny, but my very first thought when I started brainstorming about mags was to have an exotic cuisine, kind of like Anthony Bourdain's No Reservations, but I wasn't sure if the audience would be robust enough or whether the info would be practical.

Any thoughts on the above are welcome. I may design a logo for both and see what Amy says too.

2 comments:

elaina said...

Both are good ideas, I haven't heard of many magazines for fatherhood. I think that idea would have so much to explore!

Meg L said...

I promise I won't do anything about Maryland cuisine. Food is a pretty broad subject :) I think both ideas have a lot of promise. Fatherhood might be fun, with more and more stay at home dads but there is always something appealing about oysters and steamed crabs.