It’s always beneficial to reflect on your creative process
and know what works best for you. To start, I know I need to be well rested and
in the right mindset to produce my best work. I’m also very sensitive to my
surroundings. My workspace needs to be neat and have good lighting.
My process starts with A LOT of research. Pinterest and
Behance are the two resources I use the most when searching for inspiration.
Mood boards have helped me immensely thus far in the program. On my mood boards
I explore typefaces, colors, and find similar designs with the tone I have in
mind. Depending on the project and whether or not it requires a logo or new
concept, I like to sketch those out before moving to the computer.
My “ah ha” moments always come at a different time during my
process. I’ve gone through many projects where it never seems to hit me and I
feel like I’m just going through the motions. Usually at some point, I step
away from the project for at least a day then come back to it. This usually
helps.
A few tips I've learned from previous professors on the
design process: Joe Fioramonti has a folder on his desktop that has thousands
of design photos. His screen saver is a seemingly never-ending slideshow of
design inspiration. This way he is always being exposed, even when he isn't
searching for it. Jeanne Fountain likes the cut and paste method once in her
digital draft phase. This allows her to look away from the computer on a new
medium and explore different layout options.
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